How much does a website cost?

What drives the cost

• Pages: how many, and how different they are from each other.
• Design: a template adapted to your brand, or a custom design.
• Features: booking, online ordering, a store, member areas or connections to other systems.
• Content: who writes the copy and supplies photos and video.
• Migration: moving an existing site and redirecting its old addresses.
• Platform: a website builder, WordPress, Shopify or a custom build.

One-time and ongoing costs

Building the site is a one-time cost. Running it is ongoing: the domain name, hosting, platform or plugin subscriptions, security updates and changes to content. Ask for both before you compare quotes.

Ways to build

• Website builder: lowest cost, you do the work, limited flexibility.
• Template on WordPress or Shopify: moderate cost, faster to launch, some design limits.
• Custom design and build: highest cost, built around your content and goals.
• Whichever you choose, make sure you own the domain, the site and the accounts.

Where money is wasted

On features nobody uses, on redesigns that ignore search and lose rankings, and on sites the owner cannot edit without a developer. Decide what the site must do, such as bring inquiries, bookings or orders, and spend on that.

How Frisler Digital prices websites

We quote after looking at your current site and what the new one must do. The quote lists pages, features, content and migration work separately, so you can see where the money goes.